“We began to Focus on our packaging, and we recognized that we required to make something which wasn’t about staying poured, but which could be consumed the way bottle water was,” Swanson explained. “We designed an ergonomic package that customers would choose to consume out of, and released in 2016.” https://gablecarton.video.blog/2024/12/10/exploring-sustainable-water-packaging-a-step-towards-eco-friendly-hydration/